HELLO ELLA LIMITED Financials
- Company number
- 11943188CopyCopy
- Registered office
- Wadebridge House, 16 Wadebridge Square, Poundbury, Dorset DT1 3AQ
- Incorporated
- 12/04/2019
Company snapshot
- Status
- Active
- Employees
- 4 (2025)
- Latest financial data
- 2025
- Accounts type
- Total Exemption Full
Financial highlights
Latest reported figures. Okredo holds filed data for 2021–2025.
Net Assets
-29.18%vs 20242024: £234.66K
Total Assets
-25.00%vs 20242024: £15.52K
Cash in Bank
37.16%vs 20242024: £32.03K
Total Liabilities
First reported yearEmployees
0vs 20242024: 4
In 2025, HELLO ELLA LIMITED reported net assets of £166.19K. The same filing shows total assets of £11.64K, cash in bank of £43.93K and total liabilities of £44.34K. Reported headcount was 4 in 2025. Net Assets fell from £234.66K in 2024 to £166.19K in 2025 (-29.18%). Okredo holds filed figures for 2021–2025; the table below lists every reported indicator by year. See every reported indicator by year.
Financial performance
Pick a measure to see how it has moved across the reported years, with the year-on-year change beneath it.
Net Assets
-29.18%from £234.66K in 2024Year-on-year change
Net Assets as filed for 2021–2025. Every figure in this chart is also in the financial history table.
3-year financial trend (2023–2025)
How the figures HELLO ELLA LIMITED filed moved across the three reported years 2023, 2024 and 2025 — measured end to end rather than year on year.
Net Assets
-23%vs 2023-12.2% a year compound (CAGR)
Cash in Bank
-57.3%vs 2023-34.6% a year compound (CAGR)
Total Assets
-20.5%vs 2023-10.8% a year compound (CAGR)
Employees
0%vs 2023Biggest decrease
Cash in Bank-57.3%
£102.83K in 2023 to £43.93K in 2025
Every measure that changed in HELLO ELLA LIMITED's filings between 2023 and 2025 fell. The steepest fall came in cash in bank, pointing to a tighter cash position, with net assets and total assets falling alongside it. See the full year-by-year figures.
Ratios from the filed figures
Calculated from HELLO ELLA LIMITED's own reported amounts, each shown against the year it was derived from — nothing here is estimated or industry-averaged.
- Net assets to total assets
- 1,427.66%2025
- Reported net assets divided by reported total assets, for the latest year both were filed. Shows how much of the asset base is not financed by liabilities.
- Liabilities to total assets
- 11.62%2021
- Total liabilities divided by reported total assets, for the latest year both were available. Shows how much of the asset base is funded by obligations.
- Cash to liabilities
- 458.70%2021
- Reported cash in bank divided by total liabilities for the same year. Shows what share of outstanding obligations the reported cash balance would cover.
- Cash to total assets
- 377.39%2025
- Reported cash in bank divided by reported total assets, for the latest year both were filed.
Financial history
Every indicator Okredo tracks, year by year.
Reported financial indicators for HELLO ELLA LIMITED by year. Amounts are as filed; a dash means the figure was not reported for that year.
| Indicator | 2021 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| Net Assets£ | 334.59K | 215.74K | 234.66K | 166.19K |
| Total Assets£ | 381.59K | 14.64K | 15.52K | 11.64K |
| Cash in Bank£ | 203.39K | 102.83K | 32.03K | 43.93K |
| Total Liabilities£ | 44.34K | – | – | – |
| Employees | 4 | 4 | 4 | 4 |
HELLO ELLA LIMITED financials: frequently asked questions
Answered from this company's own filed figures.
Yes. Okredo holds filed figures for HELLO ELLA LIMITED covering 2021–2025, across 5 reported indicators. The most recent reported year is 2025.
HELLO ELLA LIMITED reported net assets of £166.19K for 2025. That compares with £234.66K in 2024, a change of -29.18%.
HELLO ELLA LIMITED reported total assets of £11.64K for 2025. That compares with £15.52K in 2024, a change of -25.00%.
HELLO ELLA LIMITED reported cash in bank of £43.93K for 2025. That compares with £32.03K in 2024, a change of 37.16%.
HELLO ELLA LIMITED reported 4 employees in 2025, compared with 4 in 2024.
Between 2023 and 2025, HELLO ELLA LIMITED's net assets fell by 23%, cash in bank fell by 57.3%, total assets fell by 20.5% and employee numbers was unchanged. Net assets contracted at 12.2% a year across the two years to 2025, from £215.74K to £166.19K. Reported headcount went from 4 in 2023 to 4 in 2025.
Okredo holds reported figures for the years 2021, 2023, 2024, 2025. Where an indicator was not reported for a given year, the financial history table shows a dash rather than a value.