INITIALS MARKETING LIMITED Financials
- Company number
- 05740945Copy
Copy - Registered office
- Ground Floor, 45 Pall Mall, London SW1Y 5JG
- Incorporated
- 13/03/2006
Company snapshot
- Status
- Active
- Employees
- 42 (2024)
- Latest financial data
- 2024
- Accounts type
- Group
Financial highlights
Latest reported figures. Okredo holds filed data for 2021–2024.
Net Assets
124.01%vs 20232023: £92.76K
Total Assets
-13.23%vs 20232023: £2.31M
Cash in Bank
-65.59%vs 20232023: £614.06K
Total Liabilities
-22.08%vs 20232023: £2.17M
Employees
+1vs 20232023: 41
In 2024, INITIALS MARKETING LIMITED reported net assets of £207.80K. The same filing shows total assets of £2.00M, cash in bank of £211.33K and total liabilities of £1.69M. Reported headcount was 42 in 2024. Total Liabilities fell from £2.17M in 2023 to £1.69M in 2024 (-22.08%). Okredo holds filed figures for 2021–2024; the table below lists every reported indicator by year. See every reported indicator by year.
Financial performance
Pick a measure to see how it has moved across the reported years, with the year-on-year change beneath it.
Net Assets
124.01%from £92.76K in 2023Year-on-year change
Net Assets as filed for 2021–2024. Every figure in this chart is also in the financial history table.
3-year financial trend (2022–2024)
How the figures INITIALS MARKETING LIMITED filed moved across the three reported years 2022, 2023 and 2024 — measured end to end rather than year on year.
Net Assets
+128%vs 2022+51% a year compound (CAGR)
Cash in Bank
+19.1%vs 2022+9.1% a year compound (CAGR)
Total Assets
-3.8%vs 2022-1.9% a year compound (CAGR)
Total Liabilities
-11.2%vs 2022-5.8% a year compound (CAGR)
Employees
-10.6%vs 2022-5Biggest increase
Net Assets+128%
£91.13K in 2022 to £207.80K in 2024
Biggest decrease
Total Liabilities-11.2%
£1.90M in 2022 to £1.69M in 2024
INITIALS MARKETING LIMITED's filings pull in both directions between 2022 and 2024. The steepest rise came in net assets, pointing to a strengthening balance sheet, set against a fall in total liabilities, pointing to lighter outstanding obligations. See the full year-by-year figures.
Ratios from the filed figures
Calculated from INITIALS MARKETING LIMITED's own reported amounts, each shown against the year it was derived from — nothing here is estimated or industry-averaged.
- Net assets to total assets
- 10.38%2024
- Liabilities to total assets
- 84.49%2024
- Cash to liabilities
- 12.49%2024
- Cash to total assets
- 10.55%2024
Reported net assets divided by reported total assets, for the latest year both were filed. Shows how much of the asset base is not financed by liabilities.
Total liabilities divided by reported total assets, for the latest year both were available. Shows how much of the asset base is funded by obligations.
Reported cash in bank divided by total liabilities for the same year. Shows what share of outstanding obligations the reported cash balance would cover.
Reported cash in bank divided by reported total assets, for the latest year both were filed.
Financial history
Every indicator Okredo tracks, year by year.
Reported financial indicators for INITIALS MARKETING LIMITED by year. Amounts are as filed; a dash means the figure was not reported for that year.
| Indicator | 2021 | 2022 | 2023 | 2024 |
|---|---|---|---|---|
| Net Assets£ | 117.30K | 91.13K | 92.76K | 207.80K |
| Total Assets£ | 3.27M | 2.08M | 2.31M | 2.00M |
| Cash in Bank£ | 657.90K | 177.47K | 614.06K | 211.33K |
| Total Liabilities£ | 2.99M | 1.90M | 2.17M | 1.69M |
| Employees | 48 | 47 | 41 | 42 |
INITIALS MARKETING LIMITED financials: frequently asked questions
Answered from this company's own filed figures.
Has INITIALS MARKETING LIMITED filed financial statements?
Yes. Okredo holds filed figures for INITIALS MARKETING LIMITED covering 2021–2024, across 5 reported indicators. The most recent reported year is 2024.
What net assets did INITIALS MARKETING LIMITED report in 2024?
INITIALS MARKETING LIMITED reported net assets of £207.80K for 2024. That compares with £92.76K in 2023, a change of 124.01%.
What total assets did INITIALS MARKETING LIMITED report in 2024?
INITIALS MARKETING LIMITED reported total assets of £2.00M for 2024. That compares with £2.31M in 2023, a change of -13.23%.
What cash in bank did INITIALS MARKETING LIMITED report in 2024?
INITIALS MARKETING LIMITED reported cash in bank of £211.33K for 2024. That compares with £614.06K in 2023, a change of -65.59%.
How many people does INITIALS MARKETING LIMITED employ?
INITIALS MARKETING LIMITED reported 42 employees in 2024, compared with 41 in 2023.
How have INITIALS MARKETING LIMITED financials changed over the last 3 years?
Between 2022 and 2024, INITIALS MARKETING LIMITED's net assets rose by 128%, cash in bank rose by 19.1%, total assets fell by 3.8% and total liabilities fell by 11.2%. Net assets compounded at 51% a year across the two years to 2024, from £91.13K to £207.80K. Reported headcount went from 47 in 2022 to 42 in 2024 (-5).
Which years of INITIALS MARKETING LIMITED financial data are available?
Okredo holds reported figures for the years 2021, 2022, 2023, 2024. Where an indicator was not reported for a given year, the financial history table shows a dash rather than a value.