OPTIMISE MEDIA (UK) LIMITED Financials
- Company number
- 04455319CopyCopy
- Registered office
- Exchange Street Buildings, 35-37 Exchange Street, Norwich NR2 1DP
- Incorporated
- 06/06/2002
Company snapshot
- Status
- Active
- Employees
- 55 (2025)
- Latest financial data
- 2025
- Accounts type
- Full
Financial highlights
Latest reported figures. Okredo holds filed data for 2021–2025.
Net Assets
-3.28%vs 20242024: £2.07M
Total Assets
-3.26%vs 20242024: £15.76M
Cash in Bank
-46.46%vs 20242024: £1.72M
Total Liabilities
-3.23%vs 20242024: £13.66M
Employees
-4vs 20242024: 59
In 2025, OPTIMISE MEDIA (UK) LIMITED reported net assets of £2.01M. The same filing shows total assets of £15.25M, cash in bank of £921.77K and total liabilities of £13.22M. Reported headcount was 55 in 2025. Cash in Bank fell from £1.72M in 2024 to £921.77K in 2025 (-46.46%). Okredo holds filed figures for 2021–2025; the table below lists every reported indicator by year. See every reported indicator by year.
Financial performance
Pick a measure to see how it has moved across the reported years, with the year-on-year change beneath it.
Net Assets
-3.28%from £2.07M in 2024Year-on-year change
Net Assets as filed for 2021–2025. Every figure in this chart is also in the financial history table.
3-year financial trend (2023–2025)
How the figures OPTIMISE MEDIA (UK) LIMITED filed moved across the three reported years 2023, 2024 and 2025 — measured end to end rather than year on year.
Net Assets
+39.1%vs 2023+17.9% a year compound (CAGR)
Cash in Bank
-34.1%vs 2023-18.8% a year compound (CAGR)
Total Assets
+3%vs 2023+1.5% a year compound (CAGR)
Total Liabilities
-0.8%vs 2023-0.4% a year compound (CAGR)
Employees
-12.7%vs 2023-8Biggest increase
Net Assets+39.1%
£1.44M in 2023 to £2.01M in 2025
Biggest decrease
Cash in Bank-34.1%
£1.40M in 2023 to £921.77K in 2025
OPTIMISE MEDIA (UK) LIMITED's filings pull in both directions between 2023 and 2025. The steepest rise came in net assets, pointing to a strengthening balance sheet, set against a fall in cash in bank, pointing to a tighter cash position. See the full year-by-year figures.
Ratios from the filed figures
Calculated from OPTIMISE MEDIA (UK) LIMITED's own reported amounts, each shown against the year it was derived from — nothing here is estimated or industry-averaged.
- Net assets to total assets
- 13.16%2025
- Reported net assets divided by reported total assets, for the latest year both were filed. Shows how much of the asset base is not financed by liabilities.
- Liabilities to total assets
- 86.73%2025
- Total liabilities divided by reported total assets, for the latest year both were available. Shows how much of the asset base is funded by obligations.
- Cash to liabilities
- 6.97%2025
- Reported cash in bank divided by total liabilities for the same year. Shows what share of outstanding obligations the reported cash balance would cover.
- Cash to total assets
- 6.05%2025
- Reported cash in bank divided by reported total assets, for the latest year both were filed.
- Revenue per employee
- £1.03M2025
- Reported turnover divided by the reported average number of employees, for the latest year both were filed. Shows how much revenue the business generates per employee.
Financial history
Every indicator Okredo tracks, year by year.
Reported financial indicators for OPTIMISE MEDIA (UK) LIMITED by year. Amounts are as filed; a dash means the figure was not reported for that year.
| Indicator | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|
| Net Assets£ | 1.17M | 1.71M | 1.44M | 2.07M | 2.01M |
| Total Assets£ | 10.84M | – | 14.81M | 15.76M | 15.25M |
| Cash in Bank£ | 903.60K | 1.05M | 1.40M | 1.72M | 921.77K |
| Total Liabilities£ | 9.66M | – | 13.33M | 13.66M | 13.22M |
| Employees | 60 | 64 | 63 | 59 | 55 |
OPTIMISE MEDIA (UK) LIMITED financials: frequently asked questions
Answered from this company's own filed figures.
Yes. Okredo holds filed figures for OPTIMISE MEDIA (UK) LIMITED covering 2021–2025, across 5 reported indicators. The most recent reported year is 2025.
OPTIMISE MEDIA (UK) LIMITED reported net assets of £2.01M for 2025. That compares with £2.07M in 2024, a change of -3.28%.
OPTIMISE MEDIA (UK) LIMITED reported total assets of £15.25M for 2025. That compares with £15.76M in 2024, a change of -3.26%.
OPTIMISE MEDIA (UK) LIMITED reported cash in bank of £921.77K for 2025. That compares with £1.72M in 2024, a change of -46.46%.
OPTIMISE MEDIA (UK) LIMITED reported 55 employees in 2025, compared with 59 in 2024.
Between 2023 and 2025, OPTIMISE MEDIA (UK) LIMITED's net assets rose by 39.1%, cash in bank fell by 34.1%, total assets rose by 3% and total liabilities fell by 0.8%. Net assets compounded at 17.9% a year across the two years to 2025, from £1.44M to £2.01M. Reported headcount went from 63 in 2023 to 55 in 2025 (-8).
Okredo holds reported figures for the years 2021, 2022, 2023, 2024, 2025. Where an indicator was not reported for a given year, the financial history table shows a dash rather than a value.