THE DIRECT CO GROUP LIMITED Financials
- Company number
- 10681002CopyCopy
- Registered office
- The Retreat, 406 Roding Lane South, Woodford Green, Essex IG8 8EY
- Incorporated
- 21/03/2017
Company snapshot
- Status
- Active
- Employees
- 59 (2025)
- Latest financial data
- 2025
- Accounts type
- Total Exemption Full
Financial highlights
Latest reported figures. Okredo holds filed data for 2021–2025.
Net Assets
10.67%vs 20242024: £641.15K
Total Assets
7.30%vs 20242024: £1.66M
Cash in Bank
70.63%vs 20242024: £6.83K
Total Liabilities
5.17%vs 20242024: £1.02M
Employees
+2vs 20242024: 57
In 2025, THE DIRECT CO GROUP LIMITED reported net assets of £709.56K. The same filing shows total assets of £1.78M, cash in bank of £11.65K and total liabilities of £1.07M. Reported headcount was 59 in 2025. Total Assets rose from £1.66M in 2024 to £1.78M in 2025 (7.30%). Okredo holds filed figures for 2021–2025; the table below lists every reported indicator by year. See every reported indicator by year.
Financial performance
Pick a measure to see how it has moved across the reported years, with the year-on-year change beneath it.
Net Assets
10.67%from £641.15K in 2024Year-on-year change
Net Assets as filed for 2021–2025. Every figure in this chart is also in the financial history table.
3-year financial trend (2023–2025)
How the figures THE DIRECT CO GROUP LIMITED filed moved across the three reported years 2023, 2024 and 2025 — measured end to end rather than year on year.
Net Assets
+4.6%vs 2023+2.3% a year compound (CAGR)
Cash in Bank
-25.8%vs 2023-13.9% a year compound (CAGR)
Total Assets
+0.5%vs 2023+0.3% a year compound (CAGR)
Total Liabilities
-2%vs 2023-1% a year compound (CAGR)
Employees
+1.7%vs 2023+1Biggest increase
Net Assets+4.6%
£678.12K in 2023 to £709.56K in 2025
Biggest decrease
Cash in Bank-25.8%
£15.70K in 2023 to £11.65K in 2025
THE DIRECT CO GROUP LIMITED's filings pull in both directions between 2023 and 2025. The steepest rise came in net assets, pointing to a strengthening balance sheet, set against a fall in cash in bank, pointing to a tighter cash position. See the full year-by-year figures.
Ratios from the filed figures
Calculated from THE DIRECT CO GROUP LIMITED's own reported amounts, each shown against the year it was derived from — nothing here is estimated or industry-averaged.
- Net assets to total assets
- 39.86%2025
- Reported net assets divided by reported total assets, for the latest year both were filed. Shows how much of the asset base is not financed by liabilities.
- Liabilities to total assets
- 60.14%2025
- Total liabilities divided by reported total assets, for the latest year both were available. Shows how much of the asset base is funded by obligations.
- Cash to liabilities
- 1.09%2025
- Reported cash in bank divided by total liabilities for the same year. Shows what share of outstanding obligations the reported cash balance would cover.
- Cash to total assets
- 0.65%2025
- Reported cash in bank divided by reported total assets, for the latest year both were filed.
Financial history
Every indicator Okredo tracks, year by year.
Reported financial indicators for THE DIRECT CO GROUP LIMITED by year. Amounts are as filed; a dash means the figure was not reported for that year.
| Indicator | 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|---|
| Net Assets£ | 518.25K | 591.79K | 678.12K | 641.15K | 709.56K |
| Total Assets£ | 1.48M | 1.50M | 1.77M | 1.66M | 1.78M |
| Cash in Bank£ | 109.08K | 24.58K | 15.70K | 6.83K | 11.65K |
| Total Liabilities£ | 964.53K | 905.82K | 1.09M | 1.02M | 1.07M |
| Employees | 65 | 66 | 58 | 57 | 59 |
THE DIRECT CO GROUP LIMITED financials: frequently asked questions
Answered from this company's own filed figures.
Yes. Okredo holds filed figures for THE DIRECT CO GROUP LIMITED covering 2021–2025, across 5 reported indicators. The most recent reported year is 2025.
THE DIRECT CO GROUP LIMITED reported net assets of £709.56K for 2025. That compares with £641.15K in 2024, a change of 10.67%.
THE DIRECT CO GROUP LIMITED reported total assets of £1.78M for 2025. That compares with £1.66M in 2024, a change of 7.30%.
THE DIRECT CO GROUP LIMITED reported cash in bank of £11.65K for 2025. That compares with £6.83K in 2024, a change of 70.63%.
THE DIRECT CO GROUP LIMITED reported 59 employees in 2025, compared with 57 in 2024.
Between 2023 and 2025, THE DIRECT CO GROUP LIMITED's net assets rose by 4.6%, cash in bank fell by 25.8%, total assets rose by 0.5% and total liabilities fell by 2%. Net assets compounded at 2.3% a year across the two years to 2025, from £678.12K to £709.56K. Reported headcount went from 58 in 2023 to 59 in 2025 (+1).
Okredo holds reported figures for the years 2021, 2022, 2023, 2024, 2025. Where an indicator was not reported for a given year, the financial history table shows a dash rather than a value.