Annual accounts
Total Exemption Full accounts
31/07/2026Filing deadline
Made up to 31/10/2024Due 31/07/2026
- Next accounts made up to
- 31/10/2025
- Last accounts made up to
- 31/10/2024
WHATSTORAGE LIMITED
Active- 12276691Copy
Copy
Registry details
Reference data exactly as held at Companies House.
Copy registry details
- Registered office
- Lovewell Blake Llp Bankside 300, Peachman Way, Broadland Business Park, Norwich, Norfolk NR7 0LB
- Classification (SIC)
- Advertising agencies (73.11 - SIC 2007)
- Accounts type
- Total Exemption Full
Company activity
The 4 most recent documents filed at Companies House.
Pre-Score for UK companies is coming soon
- 21/07/2026View PDF (5 pages)
Total exemption full accounts made up to 2025-10-31
- 23/02/2026View PDF (3 pages)
Confirmation statement made on 2026-02-08 with no updates
- 12/05/2025View PDF (5 pages)
Total exemption full accounts made up to 2024-10-31
- 10/02/2025View PDF (3 pages)
Confirmation statement made on 2025-02-08 with no updates
Coming soon
What Pre-Score will tell you
- Whether the filed accounts are strengthening or weakening year on year.
- Whether this company files on time, and how often its record changes.
- How its officers and controlling parties connect to other UK companies.
Accounts and confirmation statement
The two filings Companies House requires every year, and where each one stands against its deadline today.
56 days overdue
Confirmation statement
Confirms the registry record is up to date
- Next statement date
- 08/02/2027
- Last statement dated
- 31/10/2024
Financial performance
The latest figures WHATSTORAGE LIMITED filed. Okredo holds filed accounts data for 2022–2025; the year-by-year record is on the financials page.
Net Assets
£-97.23K2025
-21.79%vs 20242024: £-79.83K
Total Assets
£8.21K2025
-73.74%vs 20242024: £31.28K
Cash in Bank
£4.46K2025
-67.86%vs 20242024: £13.87K
Total Liabilities
£106.19K2025
-5.20%vs 20242024: £112.01K
Employees
32025
-1vs 20242024: 4
Of the 4 measures with an earlier filing to compare against, 4 fell. Total assets moved furthest, down 73.74% on 2024. See the full financial analysis for WHATSTORAGE LIMITED.
The full financial record
Four ways through WHATSTORAGE LIMITED's filed accounts — the year-by-year numbers, the compound rates and the ratios behind them.
Cash in Bank · -35.3% a year (CAGR)Three-year trend, 2023–2025Every measure end to end across 2023, 2024 and 2025, with the compound rate behind each one.See what moved5 chartsCharts by indicator5 filed indicators plotted year by year, 2022–2025.Plot the figuresNothing estimatedRatios from the filed figures4 ratios computed from this company's own reported amounts, each shown against the year it was derived from.Check the ratios5 × 4 yearsEvery figure by yearAll 5 measures Okredo tracks across 4 reported years, exactly as filed.Open the table
Employees
Headcount as reported to Companies House for 2022–2025.
| Year | Employees | Change |
|---|---|---|
| 2025 | 3 | -1 |
| 2024 | 4 | 0 |
| 2023 | 4 | 0 |
| 2022 | 4 | – |
Reported employee count decreased from 4 in 2022 to 3 in 2025. See how headcount moved alongside the reported financials.
Credit report
It is a professional assessment of the company 's performance, revealing company's potential and risks, showing it's past experiences and revealing future prospects.
- Company potential
- Risk indicators
- Past performance
- Future prospects
Officers
4Directors, secretaries and other appointed officers, with the period each has served.
| Person | Role | Period | Connected companies |
|---|---|---|---|
| Director | 19/12/2019–Present | 0 | |
| Director | 23/10/2019–Present | 0 | |
| Director | 19/12/2019–09/09/2024 | 2 | |
| Director | 19/12/2019–Present | 0 |
Persons with significant control
2Individuals or entities with significant control over the company, as declared to Companies House.
| Person | Period | Connected companies |
|---|---|---|
| 23/10/2019–Present | 0 | |
| 23/10/2019–03/12/2020 | 0 |
Filing history and recent activity
Every document on the Companies House record, newest first.
- Filings on record
- 14 Since 19/12/2022
- Last 12 months
- 2 Same as the year before (2)
- Most recent filing
- 21/07/2026 2 months ago
What changed in the last year
- Accounts filedLatest 21/07/2026
- Confirmation statementLatest 23/02/2026
Filing timeline
- 21/07/2026View PDF (5 pages)
Total exemption full accounts made up to 2025-10-31
- 23/02/2026View PDF (3 pages)
Confirmation statement made on 2026-02-08 with no updates
- 12/05/2025View PDF (5 pages)
Total exemption full accounts made up to 2024-10-31
- 10/02/2025View PDF (3 pages)
Confirmation statement made on 2025-02-08 with no updates
- 16/09/2024View PDF (1 pages)
Termination of appointment of Marvin Arguelles Magusara as a director on 2024-09-09
- 06/09/2024View PDF (2 pages)
Director's details changed for Mr Matthew Tyrrell on 2024-09-06
- 06/09/2024View PDF (2 pages)
Director's details changed for Mr Andrew Crossley on 2024-09-06
- 06/09/2024View PDF (2 pages)
Director's details changed for Mr Michael Roberto Dent on 2024-09-06
- 18/06/2024View PDF (6 pages)
Total exemption full accounts made up to 2023-10-31
- 09/02/2024View PDF (4 pages)
Confirmation statement made on 2024-02-08 with updates
- 08/02/2024View PDF (2 pages)
Change of details for Crossley Holdings Ltd as a person with significant control on 2023-08-07
- 17/12/2023View PDF (3 pages)
Confirmation statement made on 2023-12-15 with no updates
Showing 12 of 14 filings
See when the next accounts and confirmation statement are due
Similar companies
227 UK companies are similar to WHATSTORAGE LIMITED, sharing the same company status (Active), the same industry sector and activity group (Advertising agencies) and a comparable number of employees. The 5 closest matches are shown below to help you compare competitors and industry peers.
KEMPWRIGHTS LIMITED
ActiveAmp House 4th Floor, Dingwall Road, Croydon, Surrey CR0 2LX
- Activity
- Advertising agencies
- Company no.
- 00851319
- Incorporated
- 09/06/1965
- Employees
- 3
FLOURISH MANAGEMENT LTD
Active19 Mill Road, Yarwell, Peterborough PE8 6PS
- Activity
- Media representation services
- Company no.
- 10977493
- Incorporated
- 22/09/2017
- Employees
- 4
L.P.S. PROMOTIONS LTD
Active60 Norton Road, Bournemouth BH9 2PY
- Activity
- Media representation services
- Company no.
- 10898006
- Incorporated
- 03/08/2017
- Employees
- 4
90 10 AGENCY LIMITED
ActiveThe Gatehouse, 453 Cranbrook Road, Ilford IG2 6EW
- Activity
- Advertising agencies
- Company no.
- 11419770
- Incorporated
- 18/06/2018
- Employees
- 3
LADDER DIGITAL LIMITED
Active727-729 High Road, London N12 0BP
- Activity
- Media representation services
- Company no.
- 09161535
- Incorporated
- 05/08/2014
- Employees
- 4
About WHATSTORAGE LIMITED
A short description of the company, written from its Companies House record.
WHATSTORAGE LIMITED is a private limited company registered in the United Kingdom, based in Lovewell Blake Llp Bankside 300, Peachman Way, Broadland Business Park, Norwich, Norfolk NR7 0LB. Companies House classifies its business as Advertising agencies. It has been on the register for 6 years 11 months.
The register currently records it as active. Its 2025 accounts report net assets of £-97.23K and 3 employees. Its accounts are past the filing deadline shown on the registry record.
WHATSTORAGE LIMITED: frequently asked questions
Answered from this company's own registry record and filed figures.
What does WHATSTORAGE LIMITED do?
Companies House records WHATSTORAGE LIMITED under one registered business activity: Advertising agencies (73.11 - SIC 2007).
Is WHATSTORAGE LIMITED still active?
WHATSTORAGE LIMITED is recorded as active on the Companies House register, and has been on it since 23/10/2019.
What are WHATSTORAGE LIMITED's latest reported financials?
The most recent accounts Okredo holds cover 2025 and report net assets of £-97.23K, total assets of £8.21K, cash in bank of £4.46K and total liabilities of £106.19K.
When did WHATSTORAGE LIMITED last file with Companies House?
The most recent document on the record is dated 21/07/2026: Total exemption full accounts made up to 2025-10-31, 2 months ago.
When are WHATSTORAGE LIMITED's next filings due?
On the current registry record, accounts are due by 31/07/2026, which has passed.
Who runs WHATSTORAGE LIMITED?
Companies House lists 4 officers (3 currently in post) and 2 people with significant control (1 current).